Graphics Design  ·  Level 6
Advertising Design
Chapter 7: Design vehicle branding
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Chapter Practical Activities

Practical 1: Create initial vehicle branding concept sketches

Graphics Design · Level 6
Advertising Design
PRACTICAL ASSESSMENT
TIME: 4 HOURS
⬇ PDFCandidate Instructions (Candidate Tool)

Type: Individual

INSTRUCTIONS TO CANDIDATE:
1.  You are required to perform the following task:
i.  Create three freehand vehicle branding concept sketches on A4 paper sized 420mm x 297mm, showing proposed logos, typography, and graphics for a delivery truck side panel measuring 4000mm x 1200mm.
2.  You have been provided with the following resources for the practical task:
Tools & EquipmentMaterials
HB pencilsA4 cartridge paper
Colored pencils
Eraser
Ruler
Set square
Glue stick
NT cutter
Desktop computer with graphic software
⬇ PDFResources Required (Cutting List)
S/NItemQuantity
1A4 cartridge paper6 Pcs per Candidate
2Colored pencils1 Set per Candidate
3HB pencils1 Set per Candidate
4Eraser1 Pc per Candidate
5Ruler1 Pc per Candidate
6Set square1 Pc per Candidate
7Glue stick1 Pc per Candidate
8NT cutter1 Pc per Candidate
9Desktop computer with graphic software1 Pc per Candidate
10Internet connectivity1 Pc per Candidate
⬇ PDFAssessor Guide
Items to be EvaluatedMarks AvailableMarks ObtainedComments
TASK 1: Prepare working area and tools
Prepared a clean and organized working area as per requirements
(Award 2 marks or 0)
2
Selected appropriate drawing and coloring tools as per brief
(Award 2 marks or 0)
2
Sub-Total4
TASK 2: Sketch initial vehicle branding concepts
Sketched three distinct branding ideas freehand
(Award 2 marks or 0)
2
Correctly positioned key elements (typeface, images, symbols) within sketches
(Award 2 marks or 0)
2
Appropriate dimensions and spacing reflected in sketches
(Award 2 marks or 0)
2
Sub-Total6
TASK 3: Suggest visual elements and colour palette
Suggested visual elements demonstrating cohesion and creativity
(Award 2 marks or 0)
2
Proposed suitable colour palette with symbolism and harmony
(Award 2 marks or 0)
2
Sub-Total4
TASK 4: Layout and typography suggestions
Organized layout showing logical flow and balance
(Award 2 marks or 0)
2
Suggested suitable typestyles matching the branding concept
(Award 2 marks or 0)
2
Sub-Total4
TASK 5: Submission of sketches and digital concept
Submitted hand-drawn sketches labeled and organized
(Award 1 mark or 0)
1
Submitted digital mood board and concept sketches in PDF format
(Award 1 mark or 0)
1
All designs submitted in correct digital formats
(Award 1 mark or 0)
1
Sub-Total3
PRODUCT CHECKLIST
Finished sketches show correct dimensions 4000mm x 1200mm panel scaled appropriately on A4
(Award 2 marks or 0)
2
Visual elements are balanced and aligned as per design principles
(Award 2 marks or 0)
2
Colour palette is harmonious and reflects intended mood
(Award 2 marks or 0)
2
Sub-Total6
GRAND TOTAL27
ASSESSMENT OUTCOME:   ☐ Competent    ☐ Not Yet Competent (competent if at least 50%)

Practical 2: Develop detailed vehicle branding layout drawings for a 5.5m delivery van

Graphics Design · Level 6
Advertising Design
PRACTICAL ASSESSMENT
TIME: 5 HOURS
⬇ PDFCandidate Instructions (Candidate Tool)

Type: Individual

INSTRUCTIONS TO CANDIDATE:
1.  You are required to perform the following task:
i.  Develop detailed scaled layout drawings for vehicle branding placement on a 5500mm long delivery van as per the provided vehicle outline.
2.  You have been provided with the following resources for the practical task:
Tools & EquipmentMaterials
Desktop computer with graphic design software (Adobe Illustrator or CorelDRAW)A4 cartridge paper
Internet connectivity
Ruler 30cm
Set square 45°
HB pencils set
Colored pencils set
Eraser
Glue stick
NT cutter
⬇ PDFResources Required (Cutting List)
S/NItemQuantity
1Desktop computer with graphic design software (Adobe Illustrator or CorelDRAW)1 Pc per Candidate
2Internet connectivity1 Pc per Candidate
3A4 cartridge paper6 Pcs per Candidate
4Colored pencils set1 Set per Candidate
5HB pencils set1 Set per Candidate
6Eraser1 Pc per Candidate
7Ruler 30cm1 Pc per Candidate
8Set square 45°1 Pc per Candidate
9Glue stick1 Pc per Candidate
10NT cutter1 Pc per Candidate
⬇ PDFAssessor Guide
Items to be EvaluatedMarks AvailableMarks ObtainedComments
TASK 1: Prepare working area and select tools
Prepared a clean and organized working area as per requirements
(Award 2 marks or 0)
2
Selected appropriate tools and materials relevant to vehicle branding design
(Award 2 marks or 0)
2
Sub-Total4
TASK 2: Sketch initial artwork ideas manually
Sketched branding design ideas manually on A4 paper
(Award 2 marks or 0)
2
Positioned branding elements (typeface, images, symbols) correctly
(Award 2 marks or 0)
2
Included dimensions and spacing for each element
(Award 2 marks or 0)
2
Sub-Total6
TASK 3: Suggest design elements and colour palette
Suggested visual elements that demonstrate cohesion and relevance to the brief
(Award 2 marks or 0)
2
Suggested appropriate typography styles suitable for vehicle branding
(Award 2 marks or 0)
2
Suggested colour palette with symbolism, harmony and intended mood
(Award 2 marks or 0)
2
Sub-Total6
TASK 4: Develop detailed scaled layout drawings digitally
Laid out composition demonstrating dominance, balance, alignment, and hierarchy
(Award 2 marks or 0)
2
Applied correct dimensions and technical accuracy to layout drawings
(Award 2 marks or 0)
2
Converted final designs into labelled digital formats (PDF and editable files)
(Award 2 marks or 0)
2
Sub-Total6
TASK 5: Submission and documentation
Submitted a labelled folder containing hand-done sketches, digital mood board, and layout drawings
(Award 2 marks or 0)
2
Converted all designs to PDF for submission
(Award 1 mark or 0)
1
Ensured all artwork files are complete and organized
(Award 1 mark or 0)
1
Sub-Total4
PRODUCT CHECKLIST
Accurate scaled layout drawings with correct dimensions (length 5500mm, height 2200mm, width 2000mm) matching the vehicle outline
(Award 3 marks or 0)
3
Branding elements correctly positioned with logical flow and balance
(Award 3 marks or 0)
3
Typography styles and colour schemes are suitable and consistent with the brief
(Award 2 marks or 0)
2
Final digital files are properly labelled, complete, and submitted as required
(Award 2 marks or 0)
2
Sub-Total10
GRAND TOTAL36
ASSESSMENT OUTCOME:   ☐ Competent    ☐ Not Yet Competent (competent if at least 50%)
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🔒Manual Painting of Vehicle Branding Design on a MinibusPractical 7
🔒Design Vehicle Branding Mockup Using Digital SoftwarePractical 8
🔒Inspect and finish branded vehicle surfacesPractical 9
🔒Remove and Replace Outdated Vehicle Branding on a Delivery VanPractical 10