Multimedia Graphic Design

Digital Journalism · Level 6  ·  6 Chapters

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What Multimedia Graphic Design covers

Elements and principles of design come first in Multimedia Graphic Design, a Digital Journalism Level 6 unit that ends with a finished multimedia project. The first outcome covers types of multimedia graphics, typography, video, audio and animation. Design tools and the scope of a project come next. Typography and graphics cover types, rules, techniques, design tools and integrating graphics. The audio-visual outcome handles video formats, editing tools and editing video, while animation covers 2D and 3D designs. Producing the project involves planning, scripting, storyboarding, designing, editing and production.

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Careers after Multimedia Graphic Design

Where you'll use this in real life

Mastering multimedia graphic design opens doors to vibrant career opportunities across Kenya’s dynamic economy. Whether you dream of working in bustling Nairobi’s media houses or creating compelling visuals for agribusiness firms in Kericho, your skills will be in high demand.

  • In the Jua Kali sector, skilled graphic designers create eye-catching promotional materials and digital content for small businesses, helping them attract customers and grow.
  • County governments hire multimedia designers to develop informative campaigns, digital billboards, and social media content that engage citizens and promote public services.
  • Companies like KenGen and KTDA rely on multimedia designers to produce educational videos, presentations, and branding materials that communicate their mission and projects effectively.
  • The thriving matatu industry needs designers to create vibrant advertisements, route maps, and branded digital content that capture commuters’ attention.
  • Construction firms and hospitality businesses use multimedia design to showcase projects, market services, and enhance customer experience through engaging websites and social media.
  • Skilled designers can also venture into entrepreneurship by offering freelance services, running design studios, or creating digital content for Kenyan startups and NGOs.

By mastering these skills, you position yourself at the heart of Kenya’s creative economy, earning a steady income through employment or building your own business. Your ability to tell stories visually will empower organizations and communities, making you an indispensable part of Kenya’s growth story.

Step confidently into your future—your creativity has the power to inspire, inform, and transform lives across Kenya!

Chapters

What Multimedia Graphic Design covers: 45 main topics in 6 chapters

1. Determine multimedia graphics types

  1. 1.1 Elements of design
  2. 1.2 Principles of design
  3. 1.3 Introduction to multimedia graphics design
  4. 1.4 Types of multimedia graphics
  5. 1.5 Importance of multimedia graphic design
  6. 1.6 Typography in multimedia design
  7. 1.7 Video in multimedia design
  8. 1.8 Audio in multimedia design
  9. 1.9 Animation in multimedia

2. Establish multimedia design

  1. 2.1 Types of multimedia graphics design tools
  2. 2.2 Functions of multimedia graphics design tools
  3. 2.3 Scope of multimedia graphic design project
  4. 2.4 Production of multimedia design project

3. Design typography and graphics project

  1. 3.1 Meaning of terms
  2. 3.2 Types of typography
  3. 3.3 Importance of typography in design
  4. 3.4 Typography rules in design
  5. 3.5 Techniques and styles of typography in multimedia design
  6. 3.6 Using typography in multimedia graphics
  7. 3.7 Types of graphics
  8. 3.8 Importance of graphics in multimedia graphics
  9. 3.9 Techniques and styles of graphics in multimedia graphics
  10. 3.10 Types of graphic design tools
  11. 3.11 Using graphic design tools
  12. 3.12 Integrating graphics in multimedia project

4. Design multimedia audio-visual project

  1. 4.1 Types of video formats
  2. 4.2 Importance of video in multimedia graphics design
  3. 4.3 Functions of video in multimedia graphics design
  4. 4.4 Types of video editing tools
  5. 4.5 Editing video for multimedia graphics
  6. 4.6 Integrating video in multimedia project

5. Design 2D and 3D animation project

  1. 5.1 Meaning of terms
  2. 5.2 Introduction to animation
  3. 5.3 Importance of animation in multimedia graphics
  4. 5.4 Functions of animation in multimedia graphics design
  5. 5.5 Types of animation tools
  6. 5.6 Designing 2D animations
  7. 5.7 Designing 3D animations
  8. 5.8 Integrating animation in multimedia project

6. Produce multimedia project

  1. 6.1 Planning the execution of multimedia project
  2. 6.2 Scripting for multimedia project
  3. 6.3 Storyboarding for multimedia project
  4. 6.4 Designing the multimedia project
  5. 6.5 Editing of the multimedia project
  6. 6.6 Production of multimedia project

Revise this unit

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Beyond the syllabus

Other units in Module VI