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Project Management

Broadcast Journalism · Level 6  ·  10 Chapters

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What Project Management covers

Work through a media research project from first idea to final report in Project Management, part of Broadcast Journalism Level 6. You start by determining the project plan: the importance of research in media, the research process, its challenges and choosing a research title. Reviewing pertinent literature covers stating the research problem, sources of literature, searching and evaluating it, writing the review, referencing styles and plagiarism. Developing the project design deals with types of research design and selecting one. Preparing the project budget covers the research population, sampling and sample size, budget items, funding sources and accounting for expenditure. You then develop data collection tools, collect and present project data, analyse and interpret it with qualitative and quantitative tools, document findings, conclusions and recommendations, and write and submit the project report.

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Careers after Project Management

Understanding and mastering project management skills opens doors to a wide range of career opportunities across Kenya’s vibrant economy. Whether you dream of working in bustling urban centers or contributing to community development in rural areas, these skills will empower you to lead and deliver successful projects that make a real difference.

  • In the construction sector, especially on county government projects or private developments in Nairobi and Mombasa, project management skills help you coordinate timelines, budgets, and teams to ensure buildings and infrastructure are completed efficiently and safely.
  • Within agribusiness firms like KTDA or smallholder cooperatives, managing research projects on crop yields or pest control allows you to contribute to innovations that boost farmers’ incomes and national food security.
  • The jua kali sector thrives on project management when artisans plan production schedules, source materials, and deliver products on time, increasing their earnings and customer satisfaction.
  • In the matatu industry, managing projects around fleet maintenance or route optimization improves service delivery, safety, and profitability for operators.
  • Organizations like KenGen rely on project managers to oversee research and development initiatives that enhance sustainable energy production, offering skilled professionals a chance to contribute to Kenya’s green energy future.
  • The hospitality industry uses project management to launch new services or renovate facilities, creating jobs and boosting tourism revenue.
  • You can also leverage these skills to start your own consultancy, helping small businesses and NGOs implement projects that improve communities and create employment.

Mastering project management not only equips you with the tools to succeed in diverse workplaces but also positions you as a leader who can turn ideas into impactful realities. Your future is bright—embrace these skills and watch your career soar!

Chapters

1
Determine project plan
5 topics
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2
Review pertinent literature
11 topics
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3
Develop project design
3 topics
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4
Prepare project budget
10 topics
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5
Develop data collection tools
5 topics
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6
Collect project data
6 topics
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7
Present project data
1 topic
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8
Analysis and interpretation of data
4 topics
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9
Document project findings, conclusions and recommendations
3 topics
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10
Write project report
6 topics
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What Project Management covers: 54 main topics in 10 chapters

1. Determine project plan

  1. 1.1 Importance of research in media
  2. 1.2 The research processes
  3. 1.3 Challenges in the research process
  4. 1.4 Qualities of a good research title
  5. 1.5 Selecting a research title

2. Review pertinent literature

  1. 2.1 Meaning of statement of a problem
  2. 2.2 Identifying the research problem
  3. 2.3 Stating a research problem
  4. 2.4 Research problem in media
  5. 2.5 Importance of literature review
  6. 2.6 Sources of literature for review
  7. 2.7 Searching for literature
  8. 2.8 Evaluating literature
  9. 2.9 Writing the literature review
  10. 2.10 Referencing styles and citation
  11. 2.11 Plagiarism

3. Develop project design

  1. 3.1 Types of research design
  2. 3.2 Selecting research design
  3. 3.3 Developing research design

4. Prepare project budget

  1. 4.1 Determining research population
  2. 4.2 Reviewing sampling methods
  3. 4.3 Determining sample size
  4. 4.4 Applying sampling techniques
  5. 4.5 Choosing sample size
  6. 4.6 Identifying the budget items in the research
  7. 4.7 Identifying sources of funding
  8. 4.8 Drawing research budget
  9. 4.9 Justifying the research budget
  10. 4.10 Accounting for research expenditures

5. Develop data collection tools

  1. 5.1 Types of data collection tools
  2. 5.2 Rationale of choosing research instruments
  3. 5.3 Developing research instruments
  4. 5.4 Reasons for piloting research instruments
  5. 5.5 Methods of administering research instruments

6. Collect project data

  1. 6.1 Recruiting research assistants
  2. 6.2 Training research assistants
  3. 6.3 Carrying out field work
  4. 6.4 Dealing with research subjects
  5. 6.5 Handling field work challenges
  6. 6.6 Storing and retrieving data

7. Present project data

  1. 7.1 Reviewing the data analysis process

8. Analysis and interpretation of data

  1. 8.1 Choosing appropriate qualitative data analysis tools
  2. 8.2 Choosing appropriate quantitative data analysis tools
  3. 8.3 Dealing with challenges in data analysis
  4. 8.4 Interpretation of data

9. Document project findings, conclusions and recommendations

  1. 9.1 Presenting the findings
  2. 9.2 Drawing research conclusions
  3. 9.3 Making recommendations

10. Write project report

  1. 10.1 Reviewing types of research reports
  2. 10.2 Planning the structure of research report
  3. 10.3 Writing the research report
  4. 10.4 Packaging the research report
  5. 10.5 Submitting the research report
  6. 10.6 Emerging trends in media research

Revise this unit

Exam-style questions 140 Written to CDACC standard, with answers Test yourself 392 Multiple-choice, one at a time Practise questions 324 Quick recall — check you know the facts
3 more for this unit
Oral exam preparation 93 What the assessor asks, and how to answer out loud Worked calculations 28 Step-by-step maths with the common mistakes Quick cards 1,972 Myth busters, skill tips and scenarios

Beyond the syllabus

Decision simulator 10 On site, what would you do? Workplace scenarios 200 Real site situations — what would you do? Turn this into income 108 Where this skill earns — what to charge, how to find clients

Other units in Module VI