Graphic Design Artwork

Graphics Design · Level 6  ·  4 Chapters

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What Graphic Design Artwork covers

In this unit, you will be able to confidently transform a design brief into a clear, well-planned project by setting goals, pricing accurately, and preparing precise quotations. You’ll master the skills to analyze layouts, apply detailed proofreading, and manage print production processes—from colour separations to selecting the right materials and finishes—ensuring every design is ready for successful printing. By the end, you’ll be equipped to deliver professional graphic design artwork that meets both creative and practical standards with confidence.

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Careers after Graphic Design Artwork

Where you'll use this in real life

Mastering graphic design artwork opens doors across Kenya’s vibrant economy, where visual communication drives business success and community engagement. Your skills will be in demand in diverse workplaces, from the bustling Jua Kali sector to formal corporate environments, helping you build a rewarding career or start your own creative enterprise.

  • In the Jua Kali sector, artisans and small business owners need compelling signage, logos, and promotional materials to attract customers. Your ability to deliver professional designs and accurate quotations can set you apart as a trusted graphic designer or consultant.
  • County governments frequently require graphic designers for public awareness campaigns, event branding, and official publications. Your skills in analysing briefs and managing project costs will help you secure contracts and contribute to community development.
  • Large companies like KenGen and KTDA use graphic designers to create internal reports, marketing brochures, and digital content. Working in such organizations offers stable employment and opportunities to grow your expertise.
  • The matatu industry relies heavily on eye-catching artwork for vehicle branding and advertising. Skilled designers who understand client needs can tap into this dynamic market, either as employees or entrepreneurs offering design and printing services.
  • In agribusiness and hospitality sectors, professional design enhances product packaging, menus, and promotional campaigns, directly impacting sales and customer experience. Your mastery of proofreading and layout will ensure high-quality outputs that clients value.
  • By accurately determining pricing and generating clear quotations, you can confidently negotiate with clients, ensuring fair compensation whether you work for a company or run your own design studio.

Embrace these skills today and envision yourself as a creative force shaping Kenya’s visual landscape—your talent will not only earn you a livelihood but also inspire communities and businesses nationwide.

Chapters

What Graphic Design Artwork covers: 58 main topics in 4 chapters

1. Determine Canons of design

  1. 1.1 Introduction to graphic design research
  2. 1.2 Introduction to brief analysis
  3. 1.3 Sources of research
  4. 1.4 Components of a computer system
  5. 1.5 Computer Hardware
  6. 1.6 Classification of computer software
  7. 1.7 Operating system functions
  8. 1.8 Procedure for turning/off a computer
  9. 1.9 Mouse use techniques
  10. 1.10 Keyboard Parts and Use Techniques
  11. 1.11 Desktop Customization
  12. 1.12 File and Files Management using an operating system
  13. 1.13 Computer Internet Connection Options
  14. 1.14 Satellite
  15. 1.15 Computer external devices management

2. Determine Ethical design standards

  1. 2.1 Introduction to graphic scrapbooks and mood boards
  2. 2.2 Components of a scrapbook & mood boards
  3. 2.3 Scrapbook & mood boards layout
  4. 2.4 Sources of scrapbook & mood boards materials
  5. 2.5 Typing Text
  6. 2.6 Document editing (copy, cut, paste commands, spelling and Grammar check)
  7. 2.7 Document formatting
  8. 2.8 Graphical objects
  9. 2.9 Document Print setup
  10. 2.10 Word Document Printing
  11. 2.11 Meaning & Importance of electronic spreadsheets
  12. 2.12 Components of Spreadsheets
  13. 2.13 Application areas of spreadsheets
  14. 2.14 Using spreadsheet application
  15. 2.15 Data Manipulation
  16. 2.16 Electronic Presentations
  17. 2.17 Meaning and Importance of electronic presentations
  18. 2.18 Examples of Presentation Software
  19. 2.19 Using the electronic presentation application
  20. 2.20 Developing a presentation
  21. 2.21 Text
  22. 2.22 Charts
  23. 2.23 Graphical objects
  24. 2.24 Prepare outputs
  25. 2.25 Check and deliver
  26. 2.26 Print presentations (slides and handouts)

3. Determine Rules of conduct

  1. 3.1 Conceptualizing graphic design
  2. 3.2 Developing thumbnail sketches
  3. 3.3 Developing comprehensives sketches
  4. 3.4 Developing wireframes and prototypes
  5. 3.5 Web browsing concepts
  6. 3.6 Web browsing
  7. 3.7 Web based information
  8. 3.8 Downloads Management
  9. 3.9 Performing Digital Data Backup (Online and Offline)
  10. 3.10 Emerging issues in internet

4. Apply intellectual property law

  1. 4.1 Design presentation techniques
  2. 4.2 SOPs for presentations
  3. 4.3 Using email
  4. 4.4 Digital content copyright and licenses
  5. 4.5 Online collaboration tools
  6. 4.6 Preparation for online collaboration
  7. 4.7 Mobile collaboration

Revise this unit

3 more for this unit

Beyond the syllabus

Other units in Module III